LinkedIn to soon roll out in-app scheduling feature
Added: (Thu Dec 08 2022)
Pressbox (Press Release) -
Microsoft-owned LinkedIn is known to be one of the best destinations for people and
companies to brand themselves positively. The social media platform, which is not only
known to be the optimum platform to search for new career opportunities, is also one where
users and companies increase their brand value and credibility by engaging with each other.
LinkedIn is also the only social media platform that can effectively generate 227% more
leads than other channels. In recent updates, the forum is scheduled to launch in-app
scheduling for all users.
Matt Navarra, a social media consultant and notorious tipster on all the latest developments
and happenings in the social media world, confirmed that LinkedIn has been testing post-
scheduling features within its apps for months. This feature is mainly limited to those who
log into Linked from the web and Android users. The company states it will roll out the
feature for iOS users “soon.”
While the scheduling post feature on LinkedIn is limited to only some users, the mass rolling-
out will take place within the next couple of months. The feature enables users and will soon
allow groups and company pages to schedule posts and other engagement activities for up to
90 days.
It is speculated that the main reason for LinkedIn to go through this rollout on a global scale
is to discourage native third-party apps from posting. LinkedIn wishes to limit data sharing
on third-party apps previously used to enable users to schedule posts for up to 1-2 weeks.
Using third-party applications is also a breach of the privacy and internal security of the
social media platform. Through the rollout of LinkedIn’s new scheduling feature, sites like
Hootsuite and Buffer are estimated to lose a certain number of customers in the coming few
months.
Optimization of LinkedIn and the changes in the platform on an individual and company page
level have become the need of the hour for the popular social media platform LinkedIn. With
millions of users worldwide generating, reposting, engaging, and being the viewers of a
variety of new content, LinkedIn’s scheduling tool will make the platform more user-friendly.